Top 17 Generative AI Tools to Boost Your Creativity in 2025

Generative AI has fundamentally transformed how we create content, from producing stunning visuals to compelling text and functional code. Whether you're an artist, writer, developer, marketer, or simply looking to explore new creative avenues, there's a generative AI tool designed to enhance your capabilities, automate repetitive tasks, and streamline your workflow.

However, navigating the rapidly expanding landscape of generative AI tools can be challenging. With numerous options available, finding the perfect fit for your specific needs requires insight.

In this guide, curated by Merlio, we explore the top 17 generative AI tools currently making waves, designed to efficiently boost your creativity and productivity.

Most Popular 17 Generative AI Tools and Platforms

Here are the top 17 Generative AI tools and platforms poised to help you enhance creativity and streamline your workflow efficiently in 2025:

1. GitHub Copilot

GitHub Copilot, a collaboration between OpenAI and GitHub, is a leading generative AI code completion tool. It's a versatile assistant for developers and programmers, supporting a wide array of programming languages for diverse projects. Copilot features an intuitive interface that understands natural language prompts, generating relevant code snippets based on text descriptions. Its ability to provide useful code suggestions makes it a widely adopted tool for boosting coding efficiency and reducing errors.

Key Features:

• Offers intelligent code suggestions tailored to your project context.
• Supports multiple programming languages, including Python, Java, TypeScript, C++, and more.
• Seamlessly integrates with popular IDEs like Visual Studio Code, JetBrains IDEs, and Neovim.

Pricing:

• Team: Priced per user per month, this plan includes core features for collaborative development.
• Enterprise: An advanced plan offering everything in the Team plan with additional features for larger organizations, including enhanced security and administrative controls. Contact sales for custom pricing.

2. ChatGPT

Developed by OpenAI, ChatGPT is a highly popular AI chatbot designed for conversational interaction. This generative AI tool allows users to pose questions and receive detailed information on various topics in a natural language format. Beyond answering queries, ChatGPT can translate text content and generate diverse written formats. Its user-friendly interface makes it accessible to everyone, contributing to its status as one of the most widely used AI chatbots globally.

Key Features:

• Generates various text formats, including blog posts, articles, essays, poems, scripts, and more.
• Provides excellent summarization capabilities for condensing lengthy documents quickly.
• Offers strong language translation features for converting text into multiple languages.

Pricing:

• Plus: Ideal for individual users seeking enhanced productivity, offering access to advanced models (GPT-4, GPT-4o, etc.), DALL·E image generation, custom GPTs, and early access to new features. Available monthly.
• Team: Tailored for fast-moving teams, includes everything in the Plus plan with higher usage limits and collaborative features. Available with monthly or annual billing options per user.
• Enterprise: Custom plans for global companies, encompassing all Team features with additional control, security, and support options. Contact sales for details.

3. Claude

Claude is an AI chatbot and large language model created by Anthropic. Launched in March 2023, it's designed for a range of applications including writing, research, coding, question answering, and problem-solving. Claude can generate various text formats like articles, essays, and blog posts, and assist with creative writing such as musical pieces and storylines. Built with advanced security features, Claude aims to provide a safe user experience. Anthropic offers several models, including Claude 1, Claude 2, and Claude Instant. Claude 3, released in March 2024, notably includes image analysis capabilities.

Key Features:

• Generates a wide variety of text content formats.
• Offers excellent language translation accuracy.
• Quickly summarizes large texts and documents.
• Provides detailed and informative answers for question-answering tasks.

Pricing:

• Pro plan: A suitable starting point offering use of current models (like Claude 3 Opus and Haiku), higher usage limits than the free tier, project creation for working with documents, and priority access. Available monthly.
• Team Plan: Includes all Pro features with even higher usage limits, shared chat capabilities, and centralized billing/administration. Available monthly.
• Enterprise: Custom pricing for teams and businesses needing tailored features and support. Contact sales for details.

4. DALL-E

DALL-E, developed by OpenAI, is a pioneering generative AI tool for creating images from text prompts. Leveraging deep learning and language models, DALL-E 2 allows users to generate visually striking AI artworks by combining different artistic styles and concepts. Recognized as a leading text-to-image generator, DALL-E produces detailed images suitable for various uses, such as designing products, creating social media visuals, or illustrating narratives.

Key Features:

• Offers diverse style options, from photorealistic to abstract.
• Allows combining various styles, concepts, and themes for unique outputs.
• Provides effective image editing tools via text prompts.
• Features a simple and user-friendly interface.

5. Gemini AI

Gemini is a powerful AI assistant from Google designed to aid in numerous tasks like writing, creating pitch materials, generating campaign briefs, and developing project plans. Its multimodal functionality allows it to understand and process both text and image inputs. Gemini stands out for its advanced reasoning and planning capabilities, making it adept at handling complex queries and providing insightful analysis.

Key Features:

• Handles diverse content types including text, images, and potentially audio (depending on the model version).
• Possesses enhanced problem-solving abilities through complex data analysis.
• Provides quick responses suitable for real-time applications.
• Supports a wide range of languages, catering to a global audience.

6. Jasper AI

Jasper AI is an innovative AI writing tool focused on producing high-quality content efficiently. It's particularly useful for content creators and marketers generating blog posts, emails, social media captions, product descriptions, and more. Jasper AI also includes features to help optimize content for search engines, improving visibility and engagement. A key advantage is its ability to translate content into different languages, broadening audience reach.

Key Features:

• Generates various content types including social media posts, blogs, product descriptions, and email copy.
• Offers robust customization options to tailor text output to specific needs.
• Supports content translation into multiple languages.
• Assists with search engine optimization for enhanced content visibility.

Pricing:

• Creator Plan: Designed for individuals, includes core AI writing features, single user seat, and basic brand voice capabilities. Available monthly.
• Pro Plan: For creating content for multiple brands and collaboration, offering additional brand voices, knowledge assets, and campaign features. Available monthly.
• Business Plan: Custom pricing for organizations requiring personalized features, advanced control, security, and dedicated support.

7. Synthesia

Synthesia is an AI video generation platform that creates studio-quality videos with realistic AI avatars. It converts text inputs into polished AI videos rapidly, making it a versatile tool for marketing, corporate training, language learning, and more. Synthesia's support for numerous languages allows for creating videos targeted at a global audience.

Key Features:

• Offers a large library of free video templates for various use cases.
• Provides a wide selection of AI avatars to choose from.
• Generates high-quality voiceovers in many languages from text.
• Allows customization of AI avatar appearance (clothing, hairstyle, etc.).

Pricing:

• Starter Plan: Suitable for individuals and small businesses, offering a set number of editor seats, AI avatars, personal avatars, and limited video minutes per month. Available monthly.
• Creator Plan: For professional video makers and businesses, includes more editor seats, a larger selection of AI avatars, more personal avatars, and increased video minutes per month. Available monthly.
• Custom Plan: Tailored solutions for higher volume needs, offering unlimited personal avatars and video minutes, with flexible editor and guest options. Contact Synthesia's team for details.

8. AlphaCode

Developed by DeepMind (an Alphabet Inc. subsidiary), AlphaCode is an AI system designed to assist programmers in generating high-quality code solutions. It supports multiple languages like Java, Python, and C++ and utilizes machine learning algorithms to learn from code examples and improve performance. AlphaCode is presented as an excellent tool for software programmers and developers seeking to boost productivity and minimize coding errors.

Key Features:

• Assists in code generation across various programming languages.
• Offers flexibility to adapt to different coding tasks.

9. Cohere

Cohere is a prominent AI platform specifically designed for enterprises, providing industry-leading large language models and RAG (Retrieval Augmented Generation) capabilities. It empowers businesses to intuitively explore, generate, search, and act upon information, bridging the gap between human understanding and machine processing. Cohere's tools are applied across functions like writing product descriptions, blog posts, and marketing copy, and for generating concise summaries of various documents.

Key Features:

• Offers advanced language models for generating summaries, translations, descriptions, and more.
• Includes a text completion feature providing suggestions for sentences and paragraphs.
• Features simple API integration for applications.
• Prioritizes data privacy and security.

10. GPT-4

GPT-4, developed by OpenAI, is a significant advancement in the GPT series, functioning as a multimodal model capable of processing text, images, and potentially audio data. Access is available through platforms like ChatGPT Plus, OpenAI's API, or Microsoft Copilot. Known for being both creative and collaborative, GPT-4 can assist with technical and creative writing tasks, including screenplays and musical compositions. It's considered one of OpenAI's most advanced systems, producing useful and safe responses while excelling at solving complex problems with high accuracy.

Key Features:

• Processes and generates multimodal content (text and images).
• Versatile in generating various content types, from captions to code to translations.
• Accessible via ChatGPT Plus, OpenAI's API, and Microsoft Copilot.

Pricing:

• Pricing is typically token-based via the OpenAI API, with different rates for input and output tokens depending on the specific GPT-4 model version used (e.g., gpt-4o, gpt-4o-2024-08-06, gpt-4o-2024-05-13). Access through platforms like ChatGPT Plus involves a subscription fee.

11. Character AI

Character AI is an AI chatbot platform enabling personalized conversations with a wide range of AI characters from categories like Anime, Games, Books, History, and Politics. Users can also create custom AI characters based on their preferences. Beyond interactive chatting, the tool assists with tasks such as writing stories, brainstorming ideas, or getting recommendations.

Key Features:

• Offers a diverse selection of AI characters across various categories.
• Provides personalized conversations that adapt to user interaction styles.
• Allows creation and customization of personal AI characters.
• Useful for multiple purposes like language learning, creative writing assistance, and practice scenarios.

Pricing:

• Offers a free plan with basic access.
• Premium plans are available for enhanced features and usage limits.

12. Midjourney

Midjourney is a powerful generative AI program renowned for creating stunning images from text prompts. It's an excellent resource for artists, designers, and enthusiasts looking to explore creativity and generate unique visuals. By simply inputting text descriptions, the AI quickly brings imaginative concepts to life, often generating multiple variations in a grid. Users can further refine images by adjusting style, aspect ratio, and detail levels. Popular applications include artistic creation, marketing visuals, e-commerce images, and graphic design.

Key Features:

• Offers extensive creative control over image generation parameters.
• Provides a wide range of artistic style options.
• Features a simple interface accessible even without technical knowledge.

Pricing:

• Offers multiple subscription tiers (Basic, Standard, Pro, Mega) with different monthly and discounted annual pricing options, varying in features and usage allowances.

13. Wordtune

Wordtune is an AI writing assistant designed to improve writing clarity and authenticity. This platform supports writers, students, and professionals throughout the writing process by rephrasing sentences, correcting errors, and suggesting better word choices. It allows users to easily switch between casual and formal tones and adjust sentence length. Wordtune also includes summarization capabilities for documents, webpages, and even YouTube videos.

Key Features:

• "Rewrite" feature paraphrases content and adjusts tone.
• Includes a grammar checker to identify and correct mistakes.
• Provides word choice suggestions to enhance writing style.
• Can rewrite entire paragraphs for improved structure and effectiveness.

Pricing:

• Advanced: Suitable for limited daily use, offering a set number of rewrites, summarizations, unlimited grammar/spelling checks, and AI recommendations. Available monthly or annually.
• Unlimited: For extensive use, providing unlimited access to rewrites, summarizations, and all writing enhancement features, plus premium support. Available monthly or annually.
• Business: Custom plans for teams, including all features, business support, SAML SSO, and centralized billing.

14. ChatPDF

ChatPDF is a generative AI tool enabling conversational interaction with PDF documents and files. Tailored for students, researchers, and professionals, it uses advanced natural language processing to understand questions and provide accurate information extracted directly from the PDF text. This allows users to efficiently find essential information in scientific papers, academic articles, books, and more. ChatPDF supports PDFs in any language and can chat in any language.

Key Features:

• Offers a conversational interface for querying PDF content in natural language.
• Saves time by quickly searching PDFs for key information.
• Provides multilingual support for documents and chat.
• Allows organizing documents into folders and chatting with multiple PDFs simultaneously.

15. Chatsonic

Chatsonic is a conversational AI chatbot featuring real-time web search capabilities and the ability to engage with PDFs, images, and websites. It provides factually accurate, up-to-date information with citations in seconds. Users can research topics, chat with documents, generate AI images, and summarize web pages. Chatsonic's strength lies in accessing and processing the latest news and current event data from the web.

Key Features:

• Includes a state-of-the-art web search for accurate, current responses with citations.
• Allows chatting with various document types (PDFs, Word docs, web pages) by uploading or linking.
• Features an image generation capability from text descriptions.
• Offers multilingual support for communication and content creation.

Pricing:

• Individual & Freelancer Plans: Varying tiers (Chatsonic, Individual, Standard) based on usage needs, focusing on AI chat and foundational content/SEO. Available monthly.
• Professional & Team Plans: Higher tiers (Standard, Professional, Advanced) tailored for SEO specialists, content professionals, agencies, and marketing teams requiring more advanced features and higher limits. Available monthly.

16. Compose AI

Compose AI is a free Chrome extension designed to improve writing efficiency using AI. It helps users write emails, create documents, and chat faster through AI-powered sentence completion and suggestions. Compose AI suggests words and phrases to complete sentences smoothly and provides grammar and style recommendations to correct errors and enhance flow. It's a beneficial tool for anyone looking to improve their writing skills, from professionals to students.

Key Features:

• Assists in writing various content types, including emails, documents, and social media posts.
• Offers excellent sentence completion suggestions to improve writing speed and flow.
• Can draft and generate professional email replies automatically.
• "Rephrase" feature rewrites sentences for enhanced clarity and professionalism.

Pricing:

• Premium Plan: Offers a set number of AI-generated words and email replies per month, along with unlimited advanced autocomplete. Available monthly or annually.
• Unlimited Plan: Provides unlimited AI-generated text and email replies, advanced autocomplete, and early access to new features. Available monthly or annually.

17. Vertex AI

Vertex AI is Google Cloud's managed machine learning platform that combines data science, ML engineering, and data engineering workflows. It's designed for data scientists and ML engineers to build, train, deploy, and manage ML models efficiently. Vertex AI offers various options for model training and deployment, including AutoML, Custom training, Model Garden, and dedicated Generative AI capabilities for creating and customizing large language models.

Key Features:

• Supports training and deploying custom ML models using popular frameworks.
• AutoML feature handles tasks like image classification and natural language processing.
• Includes model monitoring features to track performance and identify issues.
• Dedicated Generative AI features for creating and customizing LLMs.

Conclusion

Generative AI has undeniably reshaped the creative and technical landscapes worldwide. The tools highlighted above represent just a selection of the leading platforms tailored to diverse creative fields, including image generation, content writing, translation, and programming. By offering a powerful combination of inspiration and productivity, these tools can significantly enhance your creativity, automate tasks, and streamline your workflow, helping you stay ahead in 2025 and beyond. Merlio is here to help you navigate this exciting future.

SEO FAQ

Q: What is generative AI? A: Generative AI refers to artificial intelligence models capable of creating new content, such as text, images, audio, code, and videos, based on the data they were trained on.

Q: How can generative AI tools boost creativity? A: Generative AI tools can boost creativity by providing inspiration, automating repetitive tasks, generating variations of ideas, assisting in brainstorming, and allowing users to quickly prototype concepts across different media.

Q: Which is the best generative AI tool overall? A: The "best" generative AI tool depends on your specific needs. Popular options include ChatGPT for text, DALL-E or Midjourney for images, GitHub Copilot for coding, and Synthesia for video. Evaluating their features and pricing based on your use case is key.

Q: Are there free generative AI tools available? A: Yes, several generative AI tools offer free plans or trials, such as ChatGPT (basic access), Gemini (free tier), Claude (free tier), ChatPDF, Character AI (free plan), and Compose AI (free extension).

Q: Can beginners use these generative AI tools? A: Many generative AI tools, especially those with user-friendly interfaces like ChatGPT, DALL-E, Character AI, and Wordtune, are accessible to beginners with little to no technical background. Tools like GitHub Copilot or Vertex AI are more geared towards users with programming or machine learning experience.

Q: How do I choose the right generative AI tool for my needs? A: Consider the type of content you need to generate (text, images, code, video), your budget, the features offered (e.g., specific styles, integration capabilities, language support), and the complexity of your tasks. Many tools offer free trials or tiers, allowing you to test them before committing.